Sweat Factory Fitness
The Sweat Factory Fitness tasked the 1220 team with creating their social media presence.
Shane McMullan, celebrity personal trainer decided to rebrand from "Shane Fitness 101" and open a new gym, Sweat Factory Fitness in Farmington Hills, MI. He contacted his trusty team at 1220 to help him manage and create a social media presence for the new gym.
The 1220 team spearheaded the launch of the gym's Instagram, Facebook, and TikTok. The team compiled a strategic social media calendar including reels and still graphics while highlighting class schedules, motivational content, personal training, products, and giveaways.
As part of the social media launches, Sweat Factory Fitness has been able to generate followers and leads while engaging and informing new and existing clients of all the gym has to offer.
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